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Monthly Archives: October 2009

Five Ways Augmented Reality Will Change your Business

My colleague Anand Rao and I think that augmented reality is going to be a big deal for businesses.  What is it?  It is the idea that locations, devices, even the human body will be “augmented” by linking and overlaying additional information on top...

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The Rise of the Networked Economy: Or, why Williamson and Ostrom Won the 2009 Nobel in Economics

I believe that the reason Oliver Williamson, whose work builds on the seminal work of Ronald Coase on transaction costs and Elinor Ostrom, who worries about the private coordination of the sharing of common resources, is a wonderful recognition that in our increasingly networked...

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Disruptive Design: Icarus meet air traffic control!

Oliver Yeh a first year Mechanical Engineering student at MIT just successfully designed, launched and retrieved a camera 17.5 miles into the atmosphere and took 4,000 photos for $150.00!  That’s probably more money than he will spend on his celebratory dinner.  The Boston Globe’s...

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Convenience is No Longer a Differentiator

Blame Robert Wodruff.  In 1923 he became president of the Coca Cola company at the age of 33, four years after his father Ernest bought the company from Asa Chandler.  Wodruff’s vision was to put Coca Cola “within arm’s length of desire” for every...

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